A tactic the networks have started using is to cause loyal fans to think a show is going to be dumped so that they will start a "Save the Show" campaign and thus increase viewership of a show.

Whether that is the case with ABC and Ugly Betty fans, I am only guessing. It could be the show has ruffled the wrong feathers and the show is in jeopardy. I don't know.

____

The network has bumped "Betty" rom her regular Thursday 8 p.m. time slot to showcase instead its sitcoms "Samantha Who?"starring Christina Applegate and "In the Motherhood,"a new show starring Megan Mullally and Cheryl Hines.

"Ugly Betty,"starring actress America Ferrera, hits the bench on March 26 and won't return until sometime in June after the regular TV season has ended, reports

Entertainment Weekly. So should fans of the adorably dorky fashion magazine assistant start saying final farewells?

Not just yet, at least according to the only mildly reassuring words of one ABC spokesperson.